Sequoia Capital invests between $1M-$10M in start-ups across the energy, financial services, healthcare services, internet, mobile, outsourcing services and technology markets. The most successful venture stage companies embody the elements of a sustainable company. The first element is clarity of purpose, when Sandy Lerner and Len Bozack at Cisco Systems stated “we network networks” or when Larry Page and Sergey Brin Google described how they wanted to make information easily accessible it was immediately apparent that these individuals had a clear sense of the direction they wanted to head. Most of these founders were developing products they wanted to use themselves. Only later did they find out that a lot of other people in the world had the same need.
